Approximate fee ranges for common copywriting projects and engagements:
| Project | Fee Range (USD) | Notes |
| Blog or journal article (approx 1,000 – 1,200 words) | $700 – 950 | Inc. keyword research & SEO: add $175 |
| Press release | $700 – 950 | |
| Product/data sheet (2 pages) | $1,250 | |
| Case study | $1,750 | |
| PDF report (approx. 2-4 pages) | $1,750 – 3,750 | |
| White paper (approx. 8+ pages) | $4,950 – 9,950 | |
| Landing page (single pane) | $550 | |
| Landing page (long) | $950 + | |
| Website content | ||
| Home page | $1,450 + | |
| Main service page | $1,150 + | |
| Other page | $600 + | |
| Full website/multi- page project | Price on request | |
| Consultancy | $1,250/day | E.g., service definition, developing brand/solution pitches, content strategy, rebranding support, etc. |
Note: I also work on many tailored projects for which it’s difficult to provide a typical fee range, e.g., ABM initiatives, tender responses, sales enablement resources, etc.
If you have a copywriting project that I haven’t mentioned here, I’ll be happy to discuss it with you.